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From Behind the Chair to the Front of the Room: How I Became an Educator Without Losing My Sanity


If you've ever thought, "Who am I to teach anyone anything?" Girl, same.


When I started teaching in-person classes, I was terrified. I didn’t have a formal plan, a training manual, or a strategy. What I did have was a voice, a story, and a burning desire to help others grow.


This is the behind-the-scenes look at how I became an educator without losing my mind.



Step 1: Say Yes Before You Feel Ready


In 2023, I taught my first class.

  • I reached out to salons in cities I loved.

  • I sent cold DMs.

  • I packed my bags and hoped for the best.


It was messy. But it taught me that done is better than perfect!


Step 2: Ditch Imposter Syndrome

Here’s the truth: nobody is handing out a certification that says "you’re allowed to teach."


You learn by doing. I built:

  • Simple presentations.

  • Interactive formats.

  • Education around what I needed when I was starting out.


If you’ve helped a client, a friend, or a coworker, you have something to teach!


Step 3: Build a Brand That Stands Out

I knew I didn’t want to be just another educator saying the same thing.


So I focused on:

  • My story (solo suite to full salon to educator).

  • Branded swag.

  • Class names and formats that felt fun, not stiff.


Education isn’t about info dumps. It’s about connection.


Step 4: Market Like a Human, Not a Guru

My best students came from Instagram.


No funnels. No fluff. Just real posts that said:

  • "I used to struggle with this. Here’s what helped."

  • "Come learn with me. It’ll be fun."


Here’s how my marketing connected with my audience:

  • I used reels to promote upcoming classes.

  • I collaborated with brands and salons who shared my values.

  • I let people see me, not just the business I’d built.


Step 5: Keep It Real in the Classroom


I didn’t need a fancy clicker or certification.

I needed to:


  • Be real.

  • Invite conversation.

  • Leave space for vulnerability and questions.


The best feedback I ever got? “You made me feel seen.”



Final Word:


If education is calling your name, you don’t need to wait until you feel like an expert.

You need to:

  • Say yes!

  • Show up!

  • Share what you already know!


If you’re ready to start your educator journey, I’d love to help.


Join the waitlist for my coaching program here

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203-744-9626

276 Greenwood Ave, Unit 2, Bethel, CT 06801

©2019 by Erin Ray Hair. Proudly created with Wix.com

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